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Mission

CATscanner™ mission is to provide business professionals with a "One-Stop" Business Information Center where business professionals though out the world can unite in their efforts to gather current and actionable business information; information that helps business professionals make informed, proactive business decisions that enhance their company’s position in the market place.

Company Information

CATscanner™ is a division of NEXus Marketing, a full service Wisconsin based marketing firm. NEXus marketing professionals are dedicated to providing high quality marketing solutions in the areas of strategic marketing, advertising, sales/sales management, public relations, business information gathering systems, marketing research, and marketing on the internet.

NEXus Marketing entered the business information gathering business when it's clients started to be concerned about the rate at which new products and processes were very quickly becoming obsolete. NEXus clients were starting to feel the impacts of the information revolution. The ocean of new information was leading to increased product and process innovation; as a result, products lived and died at a faster rate. The information revolution was upon us and had presented a new challenge for business professionals, "time compressed" product life cycles.

 

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Time

Time

Time

Product life-cycle time
1970's

Product life-cycle time 1980's

Product life-cycle time New Millenium

In other words, the information revolution has lead to an era in which product sales grow, mature, and decline in much less time than in the 1970's and 1980's.   This new era of "time compression" has created the need for companies to move more quickly, which means that business professionals need to gather critical information about their business environment in a more timely manor; information that allows business professionals to make informed, proactive business decisions.

NEXus Marketing set out on a mission to develop a high quality business information gathering system, a "One-Stop" Business Information Center; a center that would allow every business person the opportunity to gather current and actionable desk-top business information that is critical to remaining competitive in a quickly changing "time compressed" business environment.

In 1996, NEXus Marketing introduced it's first version of CATscanner™, a desk-top business information gathering service for business managers. From it's conception, CATscanner™has earned the praise of business professionals, business associations, and academics from all parts of the world. Remarks such as:

 "you have brought clarity to the way my team gathers,
organizes, thinks about, and uses business information"

"the CATscanner's graphical representation of the business
world is innovative and one-of-a-kind", it's simple,
clear, and easy to use; we love it"

"my students conduct all of their business research with the use
of the CATscanner" . More importantly, the students use
the CATscanner after they leave school". CATscanner gives
new meaning to the term Life-Long-Learning"

 

NEXus Marketing would like to receive your feed-back on how the CATscanner™ adds value to your life. We thank you for your input, NEXus Marketing is continually looking for ways to improve your "One-Stop" Business Information Center

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On behalf of all our marketing professionals, NEXus Marketing  would like to welcome you aboard to our "One-Stop" Business Information Center.


Please let us know if their is a way that we can better serve your needs.

 

 

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